Welcome to PYXIS MMM
Measure the true contribution of every channel to new subscriptions at Meridian Mobile & Broadband.
PYXIS MMM models how media, seasonality and market drivers combine to produce new subscriptions. Inspect model fit, break results down into baseline and media impact, and compare ROI and saturation across channels.
Model results
Model fit, decomposition, carry-over and channel performance in one report.
Media performance
Investment versus impact share, ROI and response curves per channel.